Side note, they used Infogram to make this infographic (which for some reason wouldn’t post here as an image), and it looks really nice (other than the fact that they forgot to remove one item of dummy text). I’ve been meaning to try it for a while, but am getting really proud of my Illustrator skills so don’t want to move off of there.
This does not surprise me in the slightest. It matches what I’ve found both anecdotally and in my own, much smaller scale, data analyses. But it’s interesting to see the differences between the different services.
I post in overnight hours using Hootsuite, and am glad to know that service seems to do the best of the ones tested. I also do 2 auto-updates a day through Twitterfeed, to help support the manual posting I do - this makes me think about switching to Hootsuite RSS (although I’ve had problems with that in the past).
What bums me out about knowing this for certain is that we’re looking towards getting more people involved in the Facebook page, which means coordination is going to start to be a problem. Using a third party app like Hootsuite could potentially help with the coordination, but at the cost of impressions and engagement it’s not worth it.
From their July 2010 statistics, Africa has over 2.8 billion mobile ad impressions available, an 18.5% growth from just one month before (June 2010). That’s an amazing figure, and amazing growth, by anyone’s standards. Only 16% of that inventory is on smartphones.